Sustainable Consumer Profile

Description

The Sustainable Consumer Profile is a 20-page report that provides robust insights about the consumer who feels purchasing sustainable food are important.  The information included in this report is insightful for any company that wants to reach the consumer who prioritizes sustainable brands and products.  Purchasers of this report receive 1-hour of consulting with our industry experts to explore how the consumer insights apply to your specific business and brand.

Key content covered in this report includes:

• Incidence of consumers who prioritize sustainability
• Demographics of the sustainable consumer
• Health and lifestyle approach
• Needs and motivations
• Key influencers and sources of information
• Shopping habits and retail preferences

The data in this report is sourced from a large-scale Internet-based study with 1,915 US households conducted February 25 – August 15, 2018.  The study is representative of the US based on  geography, gender, age, race, and income.